A Pattern for Client Services
This Solution Pattern is designed for businesses that manage multiple clients and projects simultaneously, such as creative agencies, marketing firms, and business consultancies.Unlike a construction project which is often linear, agency work involves juggling numerous deliverables, tracking billable time, and managing complex client feedback loops. This pattern provides a robust starting point for building a system to manage that complexity.
1. Function & Scope
- Function Name:
Agency Operations Hub
- Scope: To provide a single source of truth for all client work, from the initial sales pitch to tracking project profitability and managing ongoing retainers.
2. Universal Objects & Data Fields
Client: The central record for a customer company.
- Fields:
Client Name, Industry, Primary Contact.
Project: A specific engagement for a client (e.g., “Q4 Marketing Retainer”).
- Fields:
Project Name, Client (Object Connection), Project Type (Select List: Retainer, Fixed-Price), Total Budget (Currency), Hourly Rate (Currency).
Deliverable: A specific task or piece of work within a Project (e.g., “Homepage Mockup V2”).
- Fields:
Deliverable Name, Assigned To (User), Due Date (Date), Status.
Timesheet Entry: A record of billable time spent on a project.
- Fields:
Hours (Number), Work Date (Date), Activity Description (Text).
3. Object Connections
Project is linked to one Client.
Deliverable is linked to one Project.
Timesheet Entry is linked to one Project.
4. Workflows & Statuses
Project Workflow:
PITCH → PROPOSAL → ACTIVE → COMPLETED → ON HOLD
Deliverable Workflow (Creative Cycle):
BACKLOG → IN PROGRESS → INTERNAL REVIEW → CLIENT REVIEW → APPROVED
5. Workviews
- “Active Projects Dashboard”: A list or card view of all projects with the
ACTIVE status.
- “Deliverable Kanban”: A Kanban board showing all
Deliverables grouped by their status, providing a clear view of the creative production pipeline.
- “Team Workload View”: A list view of
Deliverables grouped by the Assigned To user, to help with resource planning.
# Tutorial: Building the Agency Operations Hub
## Section 1: Create the Function & Core Objects
1. **Create the Function**: Create a new `Function` and name it "Agency Operations Hub".
2. **Create the `Client` Object**: Inside the new Function, create an `🧊 Object` named "Client" with fields for `Client Name`, `Industry`, etc.
3. **Create the `Project` Object**: Create an `🧊 Object` named "Project". Add fields like `Project Type` (use a Select List with "Retainer" and "Fixed-Price" options), `Total Budget`, and `Hourly Rate`.
4. **Create the `Deliverable` Object**: Create an `🧊 Object` named "Deliverable" with `Assigned To` (User) and `Due Date` (Date) fields.
5. **Create the `Timesheet Entry` Object**: Create an `🧊 Object` named "Timesheet Entry" with `Hours` (Number) and `Activity Description` (Text) fields.
## Section 2: Connecting the Objects
6. **Link `Project` to `Client`**:
- Open the `Project` object's configuration.
- Add an "Object Connection" field named "Client".
- Configure it to connect to the `Client` object.
7. **Link `Deliverable` & `Timesheet` to `Project`**: Repeat the process for the `Deliverable` and `Timesheet Entry` objects, adding an "Object Connection" field in each that links back to the `Project` object.
## Section 3: Designing the Workflows
8. **Build the `Project` Workflow**: In the `Project` object's "Workflow" tab, create the statuses: `PITCH`, `PROPOSAL`, `ACTIVE`, `COMPLETED`, `ON HOLD`.
9. **Build the `Deliverable` Workflow**: This workflow is key for the creative process. In the `Deliverable` object's "Workflow" tab, create the statuses: `BACKLOG`, `IN PROGRESS`, `INTERNAL REVIEW`, `CLIENT REVIEW`, `APPROVED`.
## Section 4: Building Key Workviews
10. **Navigate to Workviews**: In the main Function sidebar, click on "Workviews".
11. **Create the "Deliverable Kanban"**:
- Click "Add Workview" and select "Kanban".
- Name it "Deliverable Pipeline".
- Configure it to use the `Deliverable` object, grouped by the "Status" field. This gives you a view of your entire production floor.

12. **Create the "Team Workload" View**:
- Click "Add Workview" and select "List".
- Name it "Team Workload".
- Configure it to use the `Deliverable` object.
- Use the "Group by" option and select the `Assigned To` field. This instantly shows who is working on what.

What’s Next?
Now that you’ve seen a pattern for a project-based service business, let’s explore a pattern for a completely different business model.